Ari’s passion lies in creating value at every touch point for a brand. He holds himself accountable to a higher standard, always asking “Why find your audience when your audience will find you?” Ari was previously the Global Chief Creative Officer at DDB Worldwide. Under his seven years of leadership, DDB was named Global Network of the Year at The Effies, The One Show, D&AD, and The Cannes International Festival of Creativity - a first in DDB Worldwide’s 74-year history. Ari honed his craft at creative powerhouses including Cliff Freeman & Partners, Goodby Silverstein & Partners, BBDO, Wieden + Kennedy, and Bartle Bogle Hegarty. He lives in Tribeca New York with his three children and wife Dara.